Today I saw several buses bearing the simple reminder that "Creme Egg season is here." Cadbury Creme Eggs, only sold from New Year's Day to Easter Day annually, had completely slipped my mind until now. These delicious little buddies are my favorite thing about Easter, along with butter lambs, a bizarre metaphor for Jesus' rise from the dead.
As a seasonal item, Creme Eggs are unique in that they leave our sights and our stomachs long enough for us to forget their exact dimensions. But don't be fooled -- we've definitely been put on a restrictive diet by Cadbury in recent years.
But Cadbury is also making headlines lately because it's been bought out by Kraft, a move that puts thousands of jobs at stake. The loss of Cadbury, a "successful, iconic, independent UK brand", to big, bad, debt-ridden Kraft is stirring up a lot of negative emotions in the British collective consciousness.
I can't help but feel bittersweet now, sitting here with my two-for-80-pence, chocolatey, fondant-filled, maybe-smaller-than-last-year-but-still-big-enough-to-warm-my-heart eggs. What's a girl to do?
Wednesday, January 20, 2010
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